Brand Strategy & Identity

When your audience "gets" you, you create a thriving brand

Let your brand personality shine and building instant connection.

Unforgettable branding starts with understanding how to influence perception

Brand Strategy builds a connection between you and your audience. Memorable branding creates recognition, loyalty, and trust. We work closely with you to shape a brand that is authentic, and consistent across all channels.

Visual Identity

Brand Strategy

Visioning & Discovery

Voice

Recent Projects

Love at First Sight

Today we often only have fifteen seconds (at best!) to build trust with our audience. Instead of being another face bouncing along in a busy crowd, let’s create a cinematic slow-motion “saw you at the other end of the room” needle-drop moment.

“It’s been a delight to work with Pixel Parlor to solve our organization’s significant branding conundrum. Prior to engaging the studio, we had a confusing organization name, a successful promotional initiative, and several different sub-brands that all had different logos, typefaces, and color palettes. PXP helped us streamline the whole lot with a suite of logos that referenced the parent organization (with its new name), a handsome and defined set of typefaces, and an easy-to-use style guide with color palettes for all seasons. We’ve enjoyed working with them so much that we’ve enlisted them for projects outside our original scope of work and will continue to do so.”

Brad Maule, Communications Manager
Brad Copeland, Executive Director
Mt. Airy CDC

View Project

“The brochures look AMAZING. I am so proud of them and really feel that they communicate a new, fresh, and better brand. The whole design refresh accomplishes exactly what I was hoping – communicating modernity, accessibility and vitality while feeling like an organic evolution for a 44-year-old classical musical brand. We’re trying to be more relevant and competitive in a saturated NYC arts environment and I think the degree of design sophistication that you have achieved for us puts OSL on much stronger footing against our larger budget peers. Thank you again for all of your work – I hope you’re as proud of it as we are!”

Steven Litner
Director of Marketing, Orchestra of St. Luke's

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“The Pixel Parlor team was truly great to work with. They have a knack for "gently" pulling you out of your comfort zone, providing options that keep everyone comfortable with the design process and won't settle until everyone is 100% happy with the end result. The organization and project management is top notch and takes all of the guess work out of the process. We can't thank them enough for helping us turn our brand into something we're all proud to show off.”

Caitlin Lally
Senior Marketing Coordinator, Strata

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“Not only am I thrilled with the final logo, website, marketing materials, and signage designed by Pixel Parlor, it was a genuine pleasure to work with them. They are attentive, creative, and highly skilled at their craft. I would recommend them to anyone looking for design services!”

Julia Naftulin
Owner, Everybody Movement & Wellness

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"Thank you!!!! I want to reiterate to your whole team how great it has been to work with you and we hope to keep working with you in the future. We are super happy with all of the work and you are so responsive and organized!"

Allison Pierson
Executive Director, Whitesbog Preservation Trust

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“We are so very pleased with our product, and another thing we appreciated as a strength of Pixel Parlor was the ability to implement our feedback and suggestions right up until the bitter end with nothing but support and a smile.”

Kristi Jacobi, Associate Director of Auxiliary Programs, St. Mark’s Summer

View Project
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Why Pixel Parlor?

Consider us your trusted guide to understand your needs and elevate your story with meaningful design.

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