Process
Consider us your trusted guide to understand your needs and elevate your story with meaningful design.
For us, collaboration is about relationships and relationships depend on trust.
Trust builds a solid foundation for us to dig deep and uncover what makes your story so unique. The design process should be joyful, dynamic, and shared. We bring our whole selves to the experience so you can do the same. You can expect this empathetic approach—where we consider ourselves as part of your team—to produce beautiful and brilliant design. You can also expect us to tell you the truth—like even when you have something in your teeth—we’re those kind of people.
We adapt the steps of the process for different projects, but our commitment to a comprehensive and collaborative approach is unwavering.
Designing Printed Materials, Branding and Physical Environments
Before we go any further, we should probably acknowledge that print, branding and environmental graphic design are three unique vehicles for visual storytelling, each with its own unique challenges. But over the years we’ve found that applying the fundamental methodology below helps ensure that we produce memorable design solutions that help you make key conversions and build an authentic connection with your audience.
01
Discovery & Information Gathering
Before we dive into a project, we do our homework to make sure we fully understand our client’s vision. Our extensive research helps us to identify goals, target audiences, and the competitive landscape, then ensure we have the assets we need to establish a timeline and put our plan into motion.
02
Planning
In this phase we review the existing brand collateral to leverage assets and incorporate design standards. We brainstorm and explore ideas through thumbnail sketches, diagrams, elevations, walk throughs, and bookmaps, and organize our initial thoughts on materials and associated vendors and printers.
03
Design
Time to get to the fun stuff. In this phase our team works closely with yours to make sure the designs we come up with are in line with your goals. We present our work in strategic intervals throughout the process and make refinements as needed, to ensure your vision is reflected throughout.
04
Production & Coordination
Once design is approved, we’re ready for production. Our team dedicates their time to finalizing the files to ensure they’re print-ready and we work closely with you to coordinate and select printers and fabricators. Once we choose the right vendors, we deliver all support items, specs, and instructions, respond to any production concerns that might arise, and provide on-site supervision to make sure everything turns out the way we intended.
05
Delivery / Installation
The final step in the process just might be the most rewarding—this is when your vision comes to life! We manage large print projects all the way through to completion. We provide on-site supervision to ensure all printing and finishing is completed to spec, and we supervise the installation of each EGD project to ensure that the final fabricated elements are properly installed and meet the required specs and standards.
It feels like we’re doing all the talking. And that’s not our style.
Let’s build something beautiful together. The process is easy:
- Send us a message. Tell us who you are and how we can help.
- We will contact you ASAP to schedule a conversation to understand your needs.
- We will follow up with a roadmap so we can get moving.
