A new initiative built from over a decade of camp and auxiliary program experience
For more than ten years, Pixel Parlor has partnered with schools, camps, and enrichment programs across the country such as St. Mark’s Summer, The Nest at Wheeler, and CSW Summer, to create purpose-driven brands and websites that inspire families and fuel enrollment. Through this experience, our team gained a deep understanding of the unique needs of camps and auxiliary programs—their seasonal schedules, staff structures, and the powerful role design plays in building community and trust.
Now, we’re thrilled to announce the official launch of Wild & Wander—a new initiative from Pixel Parlor dedicated entirely to branding, website design, and marketing for camps and enrichment programs.
Why We Launched Wild & Wander
Over the years, we noticed a consistent theme: while every camp and auxiliary program has its own story, they all share similar challenges—limited time & budgets, evolving teams, and the constant need to attract new families while maintaining connection with returning ones.
Wild & Wander was created to meet those needs head-on. Backed by Pixel Parlor’s 360° Branding approach and expertise as a Certified B Corp design studio, Wild & Wander delivers strategic, research-driven creative solutions tailored specifically for this community.
Our new initiative bridges the gap between purpose-driven brand strategy and results-focused design—offering the same great Pixel Parlor quality through services designed with camps in mind.
Design Packages Built for Camps and Auxiliary Programs
Wild & Wander’s offerings combine everything we’ve learned from years of designing for camps and school-based programs into streamlined, impactful design packages, including:
Brand Strategy Sprint Workshops
Define your camp’s “why” and discover what makes your program irresistible to families.
Logo & Identity Sprints
Develop a cohesive visual identity that captures your camp’s personality and purpose.
Web Design & Development
Launch a beautiful, high-performing site using our custom WordPress theme built for camps and auxiliary programs, optimized for enrollment and ease of use.
Marketing Materials & Branded Canva Templates
From brochures and camp swag to digital ads and parent handbooks, everything your team needs for a consistent and professional look each season.
Each service is informed by industry research backed by SPARC, insights from our client collaborations, and an understanding of how strong branding can drive enrollment and community engagement.
How Wild & Wander Connects Back to Pixel Parlor
Although Wild & Wander operates with its own brand, tone, and website, it remains fully powered by the Pixel Parlor creative team. That means every project benefits from the same strategic thinking, award-winning design, and human-centered approach that define our work.
This evolution allows Pixel Parlor to continue focusing on purpose-driven branding and design for a diverse range of industries—while Wild & Wander offers a focused, specialized experience for the camp and enrichment community.
Together, these two brands create a holistic ecosystem: Pixel Parlor builds brands that inspire action, and Wild & Wander helps camps and auxiliary programs grow with confidence and clarity.
Ready to Start Your Camp’s Next Chapter?
If you’re part of a camp, school, or enrichment program looking to refresh your brand or website before next season, Wild & Wander is ready to help you dive in and make a splash with impact.
Visit wildandwander.co to explore design packages, see case studies, and learn how our camp-specific creative solutions can help your program grow. Or browse through the Pixel Parlor website to learn more about how our 360° branding approach helps purpose-driven organizations of all kinds make a lasting impact.
